Location Marketing

03/28/2011

Detroit: The Dormant City?

The census revealed that Detroit's populationDetroit fell 25% in ten years, equaling 250,000 and the equivalency of 1 person every 22 minutes. 

The mayor will challenge the recent numbers in light of it directly impacting the cities federal funding. This thriving metropolis was once the firth largest city in the United States, but has continued to dwindle in population as the manufacturing industry has declined.

With more and more people moving out of Detroit, the city is virtually abandoned in some areas. Is this a public relations nightmare or an opportunity to revitalize? We all realize how resilient the city is, although perpetual hard-ache can lead to discouragement and a lack of consolidated effort on a local governmental level.

However, I have noticed an increased number of advertisements showcasing The Motor City, but will it be enough to transform the distressed state of Detroit into an appealing place to call home?

Mar 28, 2011 9:12:56 PM | Blogging, Blogs, Brand, Branding, Brands, Business, Business Media, Business Relations, Cities, City, Communities, Economy, Environment, Global Business, Global PR, Government, Healthy Cities, Jobs Media, Location, Location Marketing, Marketing, Minneapolis, Minneapolis PR, Minnesota, Online Media, PR, Public Relations

03/09/2011

IBM Awards Smarter Cities

New Orleans, Newark, Rio de Janeiro and Jakarta were awarded grants via a three-year, $50 million Smarter Cities Challenge by IBM.

Read the full article at Fast Company

Mar 9, 2011 2:59:39 PM | Blogging, Blogs, Campaign, Cities, City, Communities, Innovation, International, International Relations, Living, Location, Location Marketing, Minneapolis, Minnesota, Places, Towns, Travel, Twin Cities, World Relations

02/23/2011

The Smart Cities in Transportation

2011 Smarter Cities for Transportation: Boston. Chicago. New York. Portland. Philadelphia and San Francisco.

See the complete list via Smarter Cities

Feb 23, 2011 3:22:17 PM | Blogs, Cities, City, Communities, Electric, Electricity, Geo-Marketing, Global Business, Global Relations, Location, Location Marketing, Minneapolis, Minnesota, Minnesota PR, Places, Washington DC

02/13/2011

A New Type of Marketing

Using location-based marketing to deliver messages allows businesses to reach potential customers based on their geographic location.

Feb 13, 2011 12:30:32 PM | Customers, Geo-Marketing, Location Marketing, Mobile Customers, Mobile Marketing, Mobile Media, Mobile PR, Mobile Tech, Online Marketing