The On-Going Conversation: Technological

Technological

03/02/2011

Digital Traffic in China

China plans to use a cell-phone traffic monitoring tool to track Beijing residents driving habits; recall the 62-mile, 9-day traffic jam.

Read the full article via Fast Company

Mar 2, 2011 6:34:41 PM | Blogging, Blogs, Business Relations, Cell Phones, China, China & US, Cities, City, Government, Markets, Measure, Minneapolis, Minnesota, Organizations, PR, Public Relations, Research in Motion, RIM, Technological, Technology

03/01/2011

A Social Deal Super Bowl

LivingSocial surged traffic by 80% with a lone discount for Amazon.com during the Super Bowl, while Groupon only managed a 3% increase.

Read the full article via Fast Company

Mar 1, 2011 8:08:36 PM | Groupon, Groupon PR, LivingSocial, Minneapolis, Minneapolis PR, Minnesota, Mobile Customers, Mobile Marketing, Mobile Media, Mobile Relations, Mobile Tech, Online Marketing, Online Media, Online Reputation, PR, Public Relations, Smart Media, Smart Relations, Social Business, Social Deals, Social Media, Social Relations, Social Strategy, Super Bowl, Tech Brands, Tech Business, Tech PR, Technological, Twin Cities, Twin Cities PR, Web Business, Web Marketing, Web PR, Web/Tech, World Business

02/16/2011

A Digital Educational Experience

Quick Cite, a 99-cent app for iPhones and Androids helps automate bibliographies, which is motivating me to consider college round two. However this leads me to question if technology is making college too easy for those individuals that happen to be quite technologically savvy. It may also give students an advantage over opposing students who don't have access to iPhones and Android devices.

At the same time, I realize that students are required to complete a plethora of work and in the grand scheme of concurrent requirements, bibliographies aren't the most pertinent obligation. Students could be devoting their time and energy to other tasks that seem to be more important. If this particular application helps increase the percentage of students that get through college with stellar grades, then I am in full-support.

However, it might be difficult to decipher if this truly helps college students become more organized and proficient with their studies. It may come down to a personal preference and some students will always appreciate the tangible homework experience.

I also envision certain professors supporting the initiative and others feeling as though students are cutting corners. Regardless of your opinion on the technology, it is nearly impossible to not appreciate the advancement we are experiencing with smart phones and mobile devices. It will be interesting to see where mobile technology continues to go and time will be the only indication in the near term.

I am in full support of the incorporation of technology with education, but I also see the destruction of an even playing field. College students need to be taught the value of hard work, persistence and intellectual diligence. With tools to enable more productivity, are students truly experiencing the challenge of higher education?

Regardless, I am interested in trying out the application and seeing how helpful it can be for high school, college, graduate and PhD students alike. It may even motivate me to pursue a master's degree, which could provide lasting implications in a world of perpetually expanding technological capabilities. We live in a dynamic world and technology continues to advance. We can either choose to embrace it or be left behind in the traditional world.

What will you choose?

Read the full article via Fast Company

Feb 16, 2011 7:09:04 PM | Android, Apple, Apple iOS, Apple News, Apple Update, Blogging, Blogs, Branding, Brands, Business Media, Digital Media, Digital News, Google , Google News, Google Offers, Google PR, iPhone, iPhones, Minneapolis, Minneapolis PR, Minnesota, Mobile, Mobile Apps, Mobile Marketing, Mobile PR, Mobile Tech, New Media, Public Relations, Smart Media, Smart Phones, Smart Relations, Smartphones, Tech Brands, Tech Business, Tech News, Tech PR, Technological, Technology, Twin Cities

02/15/2011

Social Languages via Twitter

Twitter has opened a Translation Center to locate volunteers to help translate its websites and mobile apps into more languages.

Read the full story via Mashable: Twitter Turns to Users to Translate Site Into More Languages

Feb 15, 2011 2:38:13 PM | Minneapolis, Minneapolis PR, Minnesota, Mobile, Mobile Apps, Mobile Media, Mobile PR, Mobile Relations, Mobile Tech, New Media, Public Relations, Social Relations, Social Strategy, Tech Brands, Tech Business, Tech News, Tech PR, Technological, Twitter, Web Business, Web Marketing

02/08/2011

The Mobile Brand Bowl

A Mobile Game: StumbleUpon set a record for mobile stumbles during the Super Bowl, which may have been due to a lack of access to personal computers. It could also correlate to an increasing move towards mobile expression and personal use in my opinion.

People now have the ability to stay connected regardless of their location with mobile technology. This phenomenon is relatively new and wasn't even a possibility in years past. I don't envision it in changing in the near future either and am intrigued by the ever evolving mobile space.